august goals and september travels...

I have lists of goals (I'm referring to the studio...this isn't about LIFE goals, that's a whole different set of items to tick off, and you really don't want to hear about those...)

The creative side? That's easy enough...I keep lists, a combination of tight and loose objectives...daily, weekly, longer term. I have projects and collections sorted into stacked cupcake tins, lists of techniques, sketches. 

When I look back on some days-weeks-months, I'm surprised at meanderings that often lead my work in unplanned directions. Sometimes I go back to my sorted project tins and decide I'm kind of meh about what I wanted to make and other times I just know it's gonna be good...I find that keeping my creative goals a bit looser can have wonderful outcomes.

I took a creative journey in July that turned into the "Slow-BenchWork" Collection I offered at the Studio Trunk Show and Hastings Art in the Park, my second (the first being back in February) "on the road" show of 2020...I compiled a list of projects from past workshop samples and inspiration from an online artist group I'm part of. My self-imposed goal was to create single examples of each project, unless making an additional piece allowed me to delve even deeper into the technique. The resulting pieces were quite varied...keum boo and granulation earrings, box clasp closures on my popular big link bracelets, layered gemstone pendants, fused sterling shield rings...very focused studio days with many notes in my bench journal. Remaining pieces will head to website (as SALE items leave) this week.

Then there is the business side of the studio...I have goals to which I have been trying to adhere...Let's see if I am able to check these off...

• My monthly blog post...a friendly, wordy studio update that I like to think is the most conversational Sarah you can find online, unless you participate in my FB Live sessions (more in a minute!). Additionally, I list my monthly goals, show plans and travels, new collections on the blog. It acts a bit like my studio-accountability. I allowed this blog to go silent for nearly 4 years, and that did not help keep readership...studio friend comments on the blog are very welcome (hint-hint). CHECK! 

(a note...a studio friend attempted (and finally succeeded!) to post a comment...not an obvious task! Still would LOVE your comments...go to end of each post you are reading...you will see NO COMMENTS or 2 COMMENTS (for example)...click on that and you will find the area to post comments. I am looking to see if I can add a widget that makes commenting easier!)

• A monthly email...studio updates, especially focused on show dates and special collections. Besides the excitement of receiving a letter from me in your inbox each month...I know, right!...it's the sole means of getting invited into my personal studio for Trunk Shows. You're not on the list? Well, go HERE and get signed up! As an added bonus, I do a monthly give-away to one random subscriber! CHECK (mostly)!
• More frequent postings on Facebook and Instagram...these are snippets of current work, collections, reminders leading up to shows, views from a show I'm at (not many of these lately, but MORE SHOWS ARE COMING!!!). This gets a HALF CHECK...here's some Sarah-honesty...I don't stop what I'm doing at the bench often enough to take photos or make a posting. I don't use IG Stories to our best advantage, thinking I have to get it perfect for it to "work" for all of us...oh you're laughing now because I just said I wait until I can get things done perfectly?..."That was PERFECT, Sarah?" Hoo-boy...now we're both laughing...

Less travel time and more time at the workbench equals a lot of thinking time...and I have had (what I think are) some amazing ideas...Have I made them happen? Nope! But I'm writing them here and planning to talk about them on a FB Live tomorrow evening (Monday August 17) at 8pm EST.

• themed Instagram posts (many of these will carry over to FB), some encouraging "play along" posts...I am proposing #mystackmonday and #facetimefriday among others, but there may be some further modifications before I "finalize" these...
• weekly FB Live, probably a weekday evening, during which I have a proposed theme for the visit, potentially a RealTime selling event for some of the weeks? Content would be available to rewatch after the Live event. Not every week would follow same theme...I need to come up with a way to let you know content ahead of time...either website or as an announced EVENT on FB...
• Instagram Auction on Sunday afternoons/evenings? I will be requesting input for best time period for this style of event.

So...one of my big concerns has always been not wanting my studio friends to get the impression that I think "I'm all that!". I have serious over-post anxiety...you'll not want to hear from me if I post too much or too frequently. I used to only send out 4-5 emails a year...strictly ONLY when I was having a show in the studio...so that I wouldn't have people unsubscribe...

But I know that YOU know that I'm not asking you to take notes about every time I'm going live or making a post. You do know that, right? And...I've decided not to compare myself to retailers who think I want 3 daily emails in my inbox...if my one a month is too many, just lie and tell me you check me out on FB or IG...

...and I like talking to you. Sarah